DESAIN E-FLYER UNTUK FEED INSTAGRAM CHILDREN AND FAMILY THERAPY CENTER

ABSTRACT

The Children and Family Therapy Center is a psychology division of the Khasanah Bundaemily foundation which was established on November 1 2017. Initially the author taught at the Children and Family Therapy Center as an art therapy assistant and the author saw the Children and Family Therapy Center Instagram Feed which still does not display visual designs and also design layouts with a visual style that is still not structured in terms of design aesthetics. The author's goal is to design the Instagram Children and Family Therapy Center E-flyer Feed so that the E-flyer design looks better and fits the design aesthetic. The data collection techniques that the authors made were observation, interviews and literature study. The stages in making this research were pre-production in the form of research, collecting data and making concepts before design, produced by me doing sketches, moodboards, layouts, choosing colors and choosing fonts and post-production in the form of Instagram Feeds in the form of E-flyer Feed Instagram, Corousel and Stories. The results of this study are 18 Instagram Feeds and 6 Stories using the Adobe Illustrator application.

Keywords : Design, Instagram Feed, E-flyer

ABSTRAK

Children and Family Therapy Center merupakan divisi psikologi dari yayasan khasanah bundaemily yang berdiri pada tanggal 1 November 2017. Awalnya penulis menggajar di Children and Family Therapy Center sebagai asisten art therapy dan penulis melihat Feed Instagram Children and Family Therapy Center yang masih belum menampilkan visual desain dan juga layout desain dengan gaya visual yang masih belum tersusun dari segi estetika desain. Tujuan penulis mendesain E-flyer Feed Instagram Children and Family Therapy Center agar tampilan desain E-flyer lebih baik dan sesuai dengan estetika desain. Teknik penggumpulan data yang penulis buat yaitu observasi, wawancara dan studi pustaka. Tahapan dalam pembuatan penelitian ini yaitu praproduksi berupa riset, menggumpulkan data dan membuat konsep sebelum desain, diproduksi saya melakukan sketsa, moodboard, layout, memilih warna dan memilih font dan pascaproduksi berupa Feed Instagram dalam bentuk E-flyer Feed Instagram, Corousel dan Stories. Hasil dari penelitian ini berupa 18 Feed Instagram dan 6 Stories dengan menggunakan aplikasi Adobe Ilustrator.

Kata Kunci : Desain, Feed Instagram, E-flyer