PERANCANGAN DESAIN KEMEJA KANTOR KOMBINASI BATIK ULOS UPAYA MELESTARIKAN BUDAYA SUMATERA UTARA PADA PT. GOLDEN RITAJ JAYA

ABSTRAK
This research designs office shirts with a combination of batik and ulos motifs to preserve the culture of North Sumatra. The research method involves interviews and observations. The result is a design of office shirts that combines traditional and modern elements. The blend of batik and ulos reflects the spirit of harmonious cultural integration. This shirt provides an elegant and classy touch while maintaining the cultural significance of Indonesia. Its usage allows for the expression of cultural identity, appreciation of traditional heritage, and the creation of an original appearance in the workplace. This research introduces traditional motifs from North Sumatra and appreciates local arts and crafts. The design of these shirts is expected to be an alternative for formal attire that reflects cultural diversity and pride in Indonesia's traditional heritage.
Keywords: Design, Office Shirts, Batik, Ulos.

Penelitian in merancang kemeja kantor dengan kombinasi motif batik dan ulos untuk melestarikan budaya Sumatra Utara. Metode penelitian melibatkan wawancara dan observasi. Hasilnya adalah desain kemeja kantor yang menggabungkan unsur tradisional dan modern. Perpaduan batik dan ulos mencerminkan semangat perpaduan budaya yang harmonis. Kemeja in memberikan sentuhan elegan dan berkelas, mempertahankan makna budaya Indonesia. Penggunaannya mengizinkan ekspresi identitas budaya, menghargai warisan tradisional, dan menciptakan tampilan orisinal dalam lingkungan kerja.
Penelitian in memperkenalkan motif-motif tradisional Sumatera Utara dan mengapresiasi seni dan kerajinan lokal. Desain kemeja ini diharapkan menjadi alternatif pakaian formal yang mencerminkan keragaman budaya dan kebanggaan akan warisan tradisional Indonesia.
Kata Kunci: Desain, Kemeja Kantor, Batik, Ulos,