Perancangan Busana Athleisure wear Multifungsional untuk wanita Plus Size, Studi kasus Komunitas Plus Size Surabaya

Athleisure wear as a fashion trend that combines elements of the functionality of
sportswear with a casual style, athleisure wear has developed rapidly in the fashion
industry. However, plus-size women often face challenges in finding clothing that
suits their active lifestyle without sacrificing comfort and confidence. This research
is carried out by the author in collaboration with the Surabaya plus size community,
this research aims to design and produce multifunctional athleisure wear clothing
for plus size women that not only fulfills functional needs but also accommodate
various body sizes of plus size women, so that their appearance looks more
fashionable. The design method used was Hasso Platner's thinking design. Some
problems had to be solved, so a data collection method was carried out using
interviews conducted with 8 members of the Surabaya plus-size community. The
results of this research include analyzing user needs and preferences, creating
designs and material surveys, as well as implementing design concepts in fashion
prototype results. The design process includes phases of exploring ideas, selecting
materials that suit the characteristics of the clothing, and testing the feasibility of
prototypes to evaluate comfort, practicality, and aesthetics.
Keywords: Athleisure wear; Plus size; Sporty Casual

Athleisure wear sebagai tren mode yang menggabungkan unsur-unsur
fungsionalitas pakaian olahraga dengan gaya kasual, busana athleisure wear telah
berkembang pesat dalam industri fashion. Namun sebagai wanita plus size sering
menghadapi tantangan dalam menemukan pakaian yang sesuai dengan gaya hidup
aktif mereka tanpa mengorbankan kenyamanan dan kepercayaan diri. Pada
penelitian ini penulis berkolaborasi dengan komunitas plus size Surabaya, yang
nantinya tujuan dari penelitian yaitu merancang dan menghasilkan busana
Athleisure wear multifungsi untuk wanita plus size yang tidak hanya memenuhi
kebutuhan fungsional, tetapi juga mengakomodasi berbagai ukuran tubuh wanita
plus size. Metode perancangan yang digunakan Design thinking Hasso Platner
dalam metodologi perancangan terdapat masalah yang harus dipecahkan, maka
dilakukan metode pengumpulan data menggunakan wawancara kepada 8 anggota
komunitas plus size di Surabaya. Hasil dari penelitian ini sudah mencakup analisis
kebutuhan dan preferensi pengguna, membuat desain dan survey material, serta
implementasi konsep desain dalam hasil prototype busana. Proses perancangan
mencakup fase eksplorasi ide, pemilihan bahan yang sesuai dengan karakteristik
pakaian, dan uji coba kelayakan untuk mengevaluasi kenyamanan, kepraktisan,
dan estetika.
Kata kunci: Busana Athleisure wear, Multifungsi, Plus size, Kenyamanan