EFEKTIVITAS SISTEM REWARD TERHADAP KINERJA KARYAWAN DI FAVEHOTEL GATOT SUBROTO JAKARTA

ABSTRAK
Penelitian ini dilakukan untuk menelusuri bagaimana sistem penghargaan berkontribusi terhadap peningkatan kinerja karyawan di favehotel Gatot Subroto Jakarta dengan menggunakan pendekatan kualitatif. Tujuan utama studi ini adalah memahami secara mendalam efektif reward terhadap motivasi kerja dan produktivitas pegawai dalam konteks industri perhotelan. Teknik pengumpulan data meliputi wawancara semi-terstruktur, observasi langsung di lapangan, serta analisis dokumentasi, dengan delapan kepala departemen sebagai informan utama. Hasil temuan menunjukkan bahwa bentuk penghargaan non-material, khususnya apresiasi dan pengakuan dari atasan, memberikan dampak yang paling kuat dalam mendorong indikator kinerja seperti inisiatif, sikap positif, dan ketangkasan berpikir. Sebaliknya, reward material seperti bonus dan gaji dinilai tetap penting namun cenderung lebih berpengaruh pada aspek efisiensi kerja.

Kata kunci: penghargaan karyawan, performa kerja, motivasi intrinsik,
efektivitas organisasi.

ABSTRACT
This study was conducted to explore how the reward system contributes to improving employee performance at favehotel Gatot Subroto Jakarta using a qualitative approach. The main objective of this study is to deeply understand the efective of rewards on employee work motivation and productivity in the context of the hospitality industry. Data collection techniques include semi-structured interviews, direct field observations, and documentation analysis, with eight department heads as key informants. The findings show that non-material rewards, especially appreciation and recognition from superiors, have the strongest impact on driving performance indicators such as initiative, positive attitude, and thinking agility. In contrast, material rewards such as bonuses and salaries are considered important but tend to have a greater influence on work efficiency aspects.

Keywords: employee rewards, work performance, intrinsic motivation,
organizational effectiveness.