PENGEMBANG MOTIF UIS JULU UNTUK BUSANA KERJA PADA KOLEKSI D&P OFFICIAL

ABSTRAK
Karo fabrics, with their geometric motifs and philosophical meanings, represent the cultural identity of the Karo people in North Sumatra. Through collaboration with D&P Official, a modern fashion manufacturer, a traditional fabric provider, this workwear design integrates local cultural elements with demands for professionalism and comfort. This study analyzes the potential of Karo fabrics in enhancing cultural values, introducing regional identities, and innovating in the fashion industry. The results are expected to contribute to the preservation of traditional fabrics and expand the market for culture-based workwear.
Keywords: Workwear, Karo Fabric, Fashion Design, Local Wisdom, Industry Collaboration

Kain Karo, dengan motif geometris dan makna filosofisnya, merepresentasikan identitas budaya masyarakat Karo di Sumatera Utara. Melalui kolaborasi dengan D&P Official, produsen busana modern, penyedia kain tradisional, desain busana kerja ini mengintegrasikan unsur budaya lokal dengan tuntutan profesionalisme dan kenyamanan. Penelitian ini menganalisis potensi kain Karo dalam meningkatkan nilai budaya, memperkenalkan identitas daerah, dan berinovasi di industri fashion. Hasilnya diharapkan berkontribusi pada pelestarian kain tradisional dan memperluas pasar busana kerja berbasis budaya.
Kata Kunci: Busana Kerja, Kain Karo, Desain Mode, Kearifan Lokal, Kolaborasi Industri