PERANCANGAN WEBSITE MUKHTARA AIR DENGAN MENGGUNAKAN METODE USER CENTERED DESIGN (UCD)

The growth of the aviation industry in Indonesia has encouraged the emergence of
new airlines such as Mukhtara Air, which focuses on the Hajj and Umrah travel
market. A reliable self-service digital platform is essential to support ticket booking
and improve user experience. This study aims to design an intuitive six-step ticket
reservation website interface for Mukhtara Air and evaluate its usability. The
research applied the User-Centered Design (UCD) method based on the ISO 9241-
210 standard. The final output is a High-Fidelity Prototype developed using
HTML5, CSS3, Vanilla JavaScript, and Bootstrap 5.3 with a front-end Stateless
architecture. Usability testing was conducted using the System Usability Scale (SUS)
through end-to-end task scenarios involving target users. The results show that the
prototype successfully supports the ticket booking process and achieves a usability
score of 82.63, which falls into the Excellent category. In addition, transparent price
breakdowns and interactive seat and baggage selection features help reduce
cognitive load and improve pre-flight user comfort.

Pertumbuhan industri penerbangan di Indonesia mendorong munculnya maskapai baru
seperti Mukhtara Air yang berfokus pada segmen perjalanan haji dan umrah. Kehadiran
platform digital mandiri yang andal diperlukan untuk mendukung proses pemesanan
tiket dan meningkatkan pengalaman pengguna. Penelitian ini bertujuan merancang
antarmuka website reservasi tiket enam tahap yang intuitif bagi Mukhtara Air serta
mengevaluasi tingkat usability-nya. Penelitian menggunakan metode User-Centered
Design (UCD) berdasarkan standar ISO 9241-210. Luaran penelitian berupa High-
Fidelity Prototype yang dikembangkan menggunakan HTML5, CSS3, JavaScript
Vanilla, dan Bootstrap 5.3 dengan arsitektur front-end Stateless. Evaluasi usability
dilakukan menggunakan System Usability Scale (SUS) melalui pengujian berbasis
skenario tugas kepada pengguna sasaran. Hasil penelitian menunjukkan bahwa
prototype berhasil mendukung proses pemesanan tiket dan memperoleh skor usability
sebesar 82,63 yang termasuk dalam kategori Excellent. Selain itu, penyajian rincian
harga yang transparan serta fitur pemilihan kursi dan bagasi interaktif membantu
mengurangi beban kognitif dan meningkatkan kenyamanan pengguna sebelum
penerbangan.