PENERAPAN LEARNING COMMUNITY PADA NASKAH PROGRAM "JEJAK FLONA"

Program anak saat ini masih didominasi tayangan hiburan yang kurang melibatkan partisipasi aktif anak dalam proses belajar, sehingga pesan edukatif mudah dilupakan. Kondisi tersebut semakin relevan di tengah perkembangan layanan Over The Top (OTT) yang memudahkan anak mengakses berbagai tayangan digital. Program Jejak Flona dikembangkan sebagai live variety show edukatif bertema petualangan detektif yang mengenalkan flora dan fauna melalui pendekatan Learning Community. Penulisan ini bertujuan menjelaskan penerapan Learning Community dalam penulisan naskah program Jejak Flona agar tercipta tayangan yang interaktif dan sesuai dengan karakteristik anak usia 6–9 tahun. Metode yang digunakan meliputi observasi, studi pustaka, angket, dan wawancara. Dalam proses penulisan, penulis menghadapi kendala berupa minimnya kreativitas cerita, karakter tokoh yang belum kuat, serta alur dan ritme penyajian yang belum konsisten. Untuk mengatasinya, penulis menerapkan unsur storytelling detektif, permainan, eksperimen sederhana, dan interaksi antartokoh agar pembelajaran terasa lebih menarik dan dekat dengan kehidupan anak. Hasil penulisan menunjukkan bahwa pendekatan Learning Community mampu mendukung terciptanya tayangan edukatif yang partisipatif dan mendorong keterlibatan aktif anak dalam belajar.
Kata kunci : program anak, Learning Community, OTT, penulisan naskah, variety show.

Children’s television programs are currently dominated by entertainment-oriented content that lacks active child participation in the learning process, causing educational messages to be easily forgotten. This condition has become increasingly relevant with the development of Over The Top (OTT) services that allow children to access various digital content more easily. Jejak Flona was developed as an educational live variety show with a detective adventure theme introducing flora and fauna through the Learning Community and Contextual Teaching and Learning (CTL) approaches. This paper aims to explain the implementation of the Learning Community approach in writing the script for Jejak Flona in order to create an interactive program suitable for children aged 6–9 years. The methods used include observation, literature study, questionnaires, and interviews. During the writing process, the writer encountered several obstacles, including limited story creativity, weak character development, and inconsistent story flow and presentation rhythm. To overcome these issues, the writer applied detective storytelling elements, games, simple experiments, and interactions between characters to make the learning process more engaging and relatable to children’s daily lives. The results show that the Learning Community approach can support the creation of educational programs that are participatory and encourage children’s active involvement in learning.
Keywords : children’s program, Learning Community, OTT, scriptwriting, variety show.