Aditya Rahman, Riffan (2024) Perancangan Logo dan Website Mandra Motor. Diploma thesis, Politeknik Negeri Media Kreatif.
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Abstract
The object of writing in this final assignment is the design of the Mandra Motor logo and website. Logo design aims to provide a distinctive visual identity, while websites can improve company branding and facilitate online product sales, websites also function as information and promotional media and increase consumer trust. Mandra Motor is a car repair shop or workshop that sells various types of cars, spare parts, car air conditioning, and routine car services. Mandra Motor also has a car showroom for buying and selling used cars. In designing logos and websites, the author uses the design thinking method which contains a five-stage process, namely empathize, define, ideate, prototype and test. The process of this method produces a solution that is felt by the client in the logo and UI/UX of the website.
Objek penulisan pada tugas akhir ini adalah perancangan logo dan website Mandra Motor. Perancangan logo bertujuan untuk memberikan ciri khas pada identitas visual, sedangkan website dapat meningkatkan branding perusahaan serta memfasilitasi penjualan produk secara online, website juga berfungsi sebagai media informasi dan promosi serta meningkatkan kepercayaan konsumen. Mandra Motor merupakan bengkel atau lokakarya mobil yang menjual berbagai macam variasi mobil, spare part, ac mobil, dan service rutin mobil. Mandra Motor juga memiliki showroom mobil untuk jual beli mobil bekas. Dalam perancangan logo dan Website, penulis menggunakan metode design thinking yang terdapat proses lima tahapan di dalamnya yaitu empathize, define, ideate, prototype dan test. Yang mana proses dari metode ini menghasilkan solusi yang di rasakan oleh client dalam logo dan UI/UX website tersebut.
Item Type: | Thesis (Diploma) |
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Additional Information: | 1. Yusuf Nurrachman, S.T., M.M.S.I. 2. Angga Priatna, S.DKV., M.Sn. |
Uncontrolled Keywords: | Logo, Website, Car Repair Shop |
Subjects: | L Education > L Education (General) N Fine Arts > NE Print media N Fine Arts > NK Decorative arts Applied arts Decoration and ornament |
Divisions: | Polimedia Jakarta > Jurusan Desain > Prodi Desain Grafis |
Depositing User: | Riffan Aditya Rahman |
Date Deposited: | 23 Aug 2024 07:20 |
Last Modified: | 23 Aug 2024 07:20 |
URI: | http://repository.polimedia.ac.id/id/eprint/8019 |