PERANCANGAN TEKNOLOGI VIRTUAL REALITY SEBAGAI MEDIA PROMOSI SMA MUHAMMADIYAH TARAKAN BERBASIS ANDROID

ABSTRAK
This study designed an Android-based Virtual Reality (VR) application to promote the layout of Muhammadiyah Tarakan High School interactively. The application was developed using the Multimedia Development Life Cycle (MDLC) method and supported by Unity, Google VR SDK, Blender, and Visual Studio Code. Features such as 3D navigation, gaze interaction, and pop-up information help users understand the school facilities without having to visit in person. Usability testing results using the System Usability Scale (SUS) yielded a score of 74.35, classified as “Good.” The application is deemed effective as a modern promotional tool for new students and parents.
Keywords: Virtual Reality, Android, School Promotion, MDLC

ABSTRACT
Penelitian ini merancang aplikasi Virtual Reality (VR) berbasis Android untuk mempromosikan tata letak SMA Muhammadiyah Tarakan secara interaktif. Aplikasi dikembangkan menggunakan metode Multimedia Development Life Cycle (MDLC) dan didukung oleh Unity, Google VR SDK, Blender, dan Visual Studio Code. Fitur seperti navigasi 3D, interaksi pandang, dan informasi pop-up membantu pengguna memahami fasilitas sekolah tanpa harus berkunjung langsung. Hasil pengujian usability dengan System Usability Scale (SUS) menunjukkan skor 74.35 yang tergolong “Good”. Aplikasi ini dinilai efektif sebagai media promosi modern untuk siswa baru dan orang tua.
Kata kunci: Virtual Reality, Android, Promosi Sekolah, MDLC